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AAMVA - LCNS2ROM™ VANITY LICENSE PLATES SURVEY: U.S.
By American Association of Motor Vehicle Administrators (aamva.org)
and LCNS2ROM - LICENSE TO ROAM™ (lcns2rom.com) |
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STATE |
RANK |
VANITY PLATE PENETRATION RATE 1/ |
No. VANITY PLATES |
No. REGISTERED MOTOR VEHICLES 2/ |
|
Virginia |
1 |
16.19% |
1,065,217 |
6,578,773 |
|
New Hampshire |
2 |
13.99% |
171,438 |
1,225,075 |
|
Illinois |
3 |
13.41% |
1,293,157 |
9,645,590 |
|
Nevada |
4 |
12.73% |
174,682 |
1,372,652 |
|
Montana |
5 |
9.80% |
100,975 |
1,030,169 |
|
Maine* |
6 |
9.79% |
107,000 |
1,093,341 |
|
Connecticut* |
7 |
8.14% |
250,000 |
3,072,562 |
|
New Jersey |
8 |
6.88% |
429,199 |
6,239,518 |
|
North Dakota |
9 |
6.51% |
45,793 |
702,888 |
|
Vermont |
10 |
6.11% |
31,818 |
520,518 |
|
Wisconsin |
11 |
5.40% |
267,051 |
4,948,758 |
|
Arizona |
12 |
5.16% |
207,875 |
4,027,534 |
|
Alaska |
13 |
4.99% |
34,068 |
682,892 |
|
Ohio |
14 |
4.79% |
514,996 |
10,755,809 |
|
Hawaii |
15 |
4.07% |
38,695 |
950,185 |
|
North Carolina |
16 |
4.05% |
248,405 |
6,137,578 |
|
Alabama |
17 |
4.00% |
183,508 |
4,584,413 |
|
Mississippi |
18 |
3.87% |
76,208 |
1,969,317 |
|
Idaho* |
19 |
3.84% |
54,000 |
1,406,338 |
|
Iowa |
20 |
3.72% |
130,011 |
3,493,728 |
|
Rhode Island |
21 |
3.67% |
30,341 |
827,712 |
|
California |
22 |
3.49% |
1,136,772 |
32,592,000 |
|
Missouri |
23 |
3.45% |
160,025 |
4,633,733 |
|
Kansas* |
24 |
3.33% |
80,000 |
2,403,176 |
|
West Virginia |
25 |
3.19% |
42,204 |
1,324,001 |
|
Oregon |
26 |
3.16% |
91,239 |
2,889,356 |
|
Nebraska |
27 |
3.16% |
53,497 |
1,692,587 |
|
Colorado |
28 |
3.01% |
56,707 |
1,881,368 |
|
Oklahoma |
29 |
2.97% |
110,797 |
3,724,320 |
|
Wyoming |
30 |
2.94% |
19,351 |
657,248 |
|
Pennsylvania* |
31 |
2.80% |
280,000 |
10,014,167 |
|
Florida |
32 |
2.74% |
435,452 |
15,881,147 |
|
Michigan |
33 |
2.55% |
212,809 |
8,354,659 |
|
District of Columbia |
34 |
2.55% |
5,697 |
223,841 |
|
New York |
35 |
2.43% |
287,382 |
11,802,755 |
|
Delaware |
36 |
2.40% |
17,803 |
741,031 |
|
Utah |
37 |
1.99% |
44,462 |
2,229,008 |
|
Maryland |
38 |
1.89% |
81,978 |
4,347,895 |
|
New Mexico |
39 |
1.69% |
26,075 |
1,543,091 |
|
Washington |
40 |
1.53% |
87,333 |
5,694,318 |
|
Arkansas |
41 |
1.53% |
29,972 |
1,960,315 |
|
Georgia |
42 |
1.50% |
121,536 |
8,081,145 |
|
Minnesota |
43 |
1.50% |
72,050 |
4,787,646 |
|
South Dakota* |
44 |
1.39% |
12,200 |
878,667 |
|
South Carolina |
45 |
1.35% |
45,213 |
3,345,346 |
|
Massachusetts |
46 |
1.19% |
65,238 |
5,485,319 |
|
Kentucky |
47 |
1.08% |
37,013 |
3,434,687 |
|
Louisiana |
48 |
0.98% |
37,145 |
3,777,149 |
|
Indiana |
49 |
0.96% |
47,883 |
4,999,596 |
|
Tennessee |
50 |
0.87% |
43,258 |
4,999,211 |
|
Texas |
51 |
0.56% |
97,315 |
17,347,615 |
|
TOTAL |
|
3.82% |
9,292,843 |
242,991,747 |
1/ The "Vanity Plate Penetration Rate" is the percentage of registered motor vehicles, as defined in footnote 2, that are "vanitized" (which means, "to embellish a motor vehicle with vanity license plates").
2/ Privately owned and commercial automobiles, trucks and motorcycles in 2005. Source: Federal Highway Administration, Highway Statistics 2005 , Table MV-1 (http://fhwainter.fhwa.dot.gov/policy/ohim/hs05/htm/mv1.htm)
* DMVs from these states reported estimated or rounded numbers of the vanity plates that they have issued.
Survey conducted between 11/06 - 4/07 (except: VA, WY- 9/07; FL, MD, MS - 10/07)
© 2007 LCNS2ROM, INC. and The American Association of Motor Vehicle Administrators
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